Becoming a crossover hip-hop/pop star without a trusted guide quickly became less attractive than the pursuit of his increasingly experimental approach to music, including a fair amount of self-production. Keef’s relationship with Interscope deteriorated after Jimmy Iovine left. Drill rap’s most prominent pioneer had a huge 2012 before getting signed to Interscope, dropping his debut studio album Finally Rich, then doing everything in his power to get dropped by Interscope in 2014. As of now, hip-hop seems to have closed Chief Keef’s window of relevance completely. Since Lil B’s path to recognition has such a happy ending, perhaps it isn’t long until Chief Keef gets his deserved glory. Lil Yachty, Ugly God, Famous Dex, and more owe the acceptance of their outrageous styles to the BasedGod. Hip-hop now is like a hood rec center that added soccer, dance classes, and a swimming pool to include kids that weren’t tryna hoop or get tossed in football. Hypermasculinity and braggadocio are now just a couple of fun tools in the arsenals of many young hip-hop artists instead of required weapons. Only recently has Lil B received the overdue respect he deserved for loosening up hip-hop’s deadly-serious competitive nature. It’s time to shine a stronger light of recognition on him. After immersing myself in the most relevant hip-hop music of 2017, a quick glance back in time revealed surprisingly strong connections between Chief Keef and today’s scene.
Many of yadiiiigg’s findings inspired nostalgia in me, bringing me back to my days as a raving Sosa fan. Huge shoutout to YouTuber yadiiiigg for his investigative video report tracing Chief Keef’s influence on today’s hottest hip-hop artists. For more pop culture-influenced paintings like the one above, visit Philipo’s Habari Art Collection on Etsy!
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